Dataroots x Soda: Partnership Announcement

By Paolo Léonard

Dataroots, a leading data and AI services company, is delighted to announce its strategic partnership with Soda, a prominent data quality company. This collaboration marks a significant step in empowering businesses to effectively manage data quality tasks and seamlessly integrate data quality solutions into their existing applications.

The partnership between Soda and Dataroots is focused on guiding businesses through the complexities of data quality challenges. Leveraging the capabilities of Soda Cloud and SodaGPT, Dataroots aims to accelerate organizations' data journeys, combining the knowledge and support of both teams to benefit their current and future customers.

"At Dataroots, part of the Talan Group, we are thrilled to embark on this partnership with Soda. We believe Soda has uniquely grasped the complexities of data quality and addresses them in an efficient and straightforward manner. This collaboration is not just a union of two tech-focused entities; it's a strategic alignment that leverages Dataroots' expertise in data and AI services with Soda's innovative data quality solutions. By joining forces with Soda, we are poised to take Dataroots' data quality offerings to the next stage, enhancing our capabilities and reach. Being a part of Talan Group, with over 450 million EUR in annual tech consulting revenue, amplifies our potential to make a significant impact in the data quality domain globally. We are committed to empowering businesses with the tools and expertise necessary to navigate the complexities of data governance, ensuring quality, accuracy, and trust in their data-driven decisions." - Bart Smeets, founder of Dataroots.

Dataroots will continue to support companies in building robust data platform infrastructures and integrating data quality processes. Simultaneously, Soda will provide the essential tools and support to effectively utilize this expertise. The partnership will tackle common data quality challenges, such as ensuring the completeness of datasets for AI models and maintaining consistency in client records and analytics.

"From data accuracy to loss prevention, getting data migration right is absolutely critical for modern businesses. Our partnership with Dataroots enables customers to improve data quality at every stage of their data operations, ensuring high-quality and trustworthy data that fuels innovation." - Maarten Masschelein, CEO and Co-Founder of Soda.

This collaboration positions Dataroots and Soda at the forefront of equipping businesses with the tools and knowledge required to maximize the value of their data. By combining Soda’s advanced data quality platform with Dataroots’ expertise in data and AI services, companies can efficiently manage complex data infrastructures and uncover essential insights for growth and success.

Dataroots is excited about the prospects of this collaboration and is committed to leading organizations towards harnessing the full potential of their data capabilities.

About Dataroots

Dataroots is a data and AI services company that specializes in developing and implementing cutting-edge solutions for data management and analysis. As part of the Talan Group, Dataroots leverages its extensive expertise in data and AI to deliver high-quality services and solutions, ensuring data accuracy and reliability for its clients. For more information, visit

About Soda

Soda is the data quality platform that delivers end-to-end data quality management to test, prevent, and resolve data issues, and empower everyone to share and use reliable, high-quality data to improve decision making in a data-informed culture. Soda’s platform has received industry recognition from Gartner, Thoughtspot, and Modern Data Stack. Soda serves over 100 customers around the world. For more information, visit